Paris 2024 Olympic Games boosts engagement in certain sports by more than a third, according to latest EY Sports Engagement ...

Two Circles' purchase of the Kore data intelligence platform takes the agency’s client roster to more than 700 sports and ...

Don Garber says the sport’s governing bodies need to be more “strategic” in their decision-making amid complaints from ...

National cricket governing body's chair Richard Thompson reiterates importance of doing the right deals on a case-by-case ...

Premier League giants Manchester United target fans in Asia through sponsorship deal with Singaporean beer brand Tiger.

TKO president Mark Shapiro says “there’s a line” of broadcasters interested in the mixed martial arts promotion.

From AI tracking to personalised apps, SportsPro looks at the technological and broadcast innovations catapulting the NBA to ...

Group One valued at more than US$1.35bn as QIA makes further investment in combat sports promotion ONE Championship.

The Athletic has named multichannel video programing distributor (MVPD) platform Fubo as its first ever live TV streaming ...

European leagues and player unions lodge formal complaint against soccer's global governing body with the European Commission ...

The Women’s National Basketball Association (WNBA) playoffs were the most-viewed in 25 years across ESPN platforms. ESPN ...

Internal conflict at Indian Olympic Association hinders country’s planned 2036 Olympic and Paralympic Games bid.